Cookie Policy

This Cookie Policy is solely intended to provide you with information in relation to the processing of personal data through your use of our website.

1. COOKIES

This website makes use of cookies that trace your online activity, including, but without restriction, your subscription, the offer of information and the request for information.

Cookies are small pieces of data that a website asks your browser to store on your computer or mobile device when you visit the website or certain pages. The cookie allows the website to “remember” your actions or preferences over time. Most browsers support cookies, but users can set their browsers to decline them and can delete them whenever they like.

Cookies will usually contain the name of the website where the cookie has come from, how long the cookie will remain on your device, and a value which is usually a randomly generated unique number.
Some cookies will be deleted as soon as you leave the website (the so-called “session cookies”), other cookies will remain stored on your computer or mobile device and will help us identify you as a visitor of our website (the so-called “permanent cookies”).

Why do we use cookies?
Cookies on our Website are used for a variety of different purposes. We use cookies to improve the user-experience on the Website and to map your surfing behaviour (e.g. the pages you have visited and the time you spent on that page). Cookies make our Website easier to use and allow us to better tailor our Website to your interests and needs. Cookies are also used to help speed up your future activities and experience on the Website. We use cookies, for example, to remember your language preferences.

We also use cookies to compile anonymous, aggregated statistics that allow us to understand how our Website is being used and how we can improve our services.

Which cookies do we use?
We use first party and third-party cookies:

– First party cookies are cookies created by the Website itself. These cookies are used to optimize your user-experience.

– Third party cookies are cookies created by parties other than the Website. Third party cookies in relation to our Website are Facebook, Twitter, LinkedIn and Google Analytics. Google Analytics is Google’s analytics tool which helps us understand how you engage with the Website. It may use a set of cookies to collect information and report Website usage statistics without personally identifying individual visitors to Google.

A further distinction can be made between the following types of cookies:
– Necessary cookies: These cookies are essential in order to visit the website and to use certain parts of it. For example, they enable you to navigate between the different parts of the website, or to fill in forms. If you refuse these cookies, then certain parts of the website will not work or will not work properly.

– Analytical/Performance cookies: These cookies allow us to analyse our web traffic, to see the number of users of our Website and how the users navigate through our Website.

– Functional cookies: These cookies ‘remember’ the choices you made on our Website (e.g. language preference) making the Website more user-friendly and enhancing your user experience.

How can you manage or delete cookies?
You can at any time manage or delete cookies using the settings on your internet browser, allowing you to refuse some or all cookies. How to do this on the most commonly used browsers:

Internet Explorer
Chrome
Firefox

2. AMENDMENTS TO THE COOKIE POLICY
We reserve the right to modify this Cookie Policy at any time, and without prior notice, by posting an amended Cookie Policy on the website. You will always be able to consult the most recent version of the Cookie Policy on the website.

This Cookie Policy was revised last on 01/04/2021.

Necessary (5)

Necessary cookies help make a website usable by enabling basic functions like page navigation and access to secure areas of the website. The website cannot function properly without these cookies.

NameProviderPurposeMaximum Storage DurationType
CookieConsentwww.expertum.netStores the user’s cookie consent state for the current domain1 yearHTTP Cookie
CraftSessionIdwww.expertum.netSets a unique ID for the session. This allows the website to obtain data on visitor behaviour for statistical purposes.SessionHTTP Cookie
li_gclinkedin.comStores the user’s cookie consent state for the current domain180 daysHTTP Cookie
rc::agstatic.comThis cookie is used to distinguish between humans and bots. This is beneficial for the website, in order to make valid reports on the use of their website.PersistentHTML Local Storage
rc::cgstatic.comThis cookie is used to distinguish between humans and bots.SessionHTML Local Storage

Preferences (1)

Preference cookies enable a website to remember information that changes the way the website behaves or looks, like your preferred language or the region that you are in.

NameProviderPurposeMaximum Storage DurationType
lidclinkedin.comRegisters which server-cluster is serving the visitor. This is used in context with load balancing, in order to optimize user experience.1 dayHTTP Cookie

Statistics (2)

Statistic cookies help website owners to understand how visitors interact with websites by collecting and reporting information anonymously.

NameProviderPurposeMaximum Storage DurationType
_gaexpertum.netRegisters a unique ID that is used to generate statistical data on how the visitor uses the website.2 yearsHTTP Cookie
_ga_#expertum.netUsed by Google Analytics to collect data on the number of times a user has visited the website as well as dates for the first and most recent visit.2 yearsHTTP Cookie

Marketing (22)

Marketing cookies are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers.

NameProviderPurposeMaximum Storage DurationType
#-#youtube.comUsed to track user’s interaction with embedded content.SessionHTML Local Storage
__Secure-ROLLOUT_TOKENyoutube.comPending180 daysHTTP Cookie
bcookielinkedin.comUsed by the social networking service, LinkedIn, for tracking the use of embedded services.1 yearHTTP Cookie
iU5q-!O9@$youtube.comRegisters a unique ID to keep statistics of what videos from YouTube the user has seen.SessionHTML Local Storage
LAST_RESULT_ENTRY_KEYyoutube.comUsed to track user’s interaction with embedded content.SessionHTTP Cookie
LogsDatabaseV2:V#||LogsRequestsStoreyoutube.comUsed to track user’s interaction with embedded content.PersistentIndexedDB
NIDgoogle.comRegisters a unique ID that identifies a returning user’s device. The ID is used for targeted ads.6 monthsHTTP Cookie
prism_# [x2]expertum.net
prism.app-us1.com
Collects information on user preferences and/or interaction with web-campaign content – This is used on CRM-campaign-platform used by website owners for promoting events or products.30 daysHTTP Cookie
remote_sidyoutube.comNecessary for the implementation and functionality of YouTube video-content on the website.SessionHTTP Cookie
TESTCOOKIESENABLEDyoutube.comUsed to track user’s interaction with embedded content.1 dayHTTP Cookie
VISITOR_INFO1_LIVEyoutube.comTries to estimate the users’ bandwidth on pages with integrated YouTube videos.180 daysHTTP Cookie
YSCyoutube.comRegisters a unique ID to keep statistics of what videos from YouTube the user has seen.SessionHTTP Cookie
ytidb::LAST_RESULT_ENTRY_KEYyoutube.comStores the user’s video player preferences using embedded YouTube videoPersistentHTML Local Storage
YtIdbMeta#databasesyoutube.comUsed to track user’s interaction with embedded content.PersistentIndexedDB
yt-remote-cast-availableyoutube.comStores the user’s video player preferences using embedded YouTube videoSessionHTML Local Storage
yt-remote-cast-installedyoutube.comStores the user’s video player preferences using embedded YouTube videoSessionHTML Local Storage
yt-remote-connected-devicesyoutube.comStores the user’s video player preferences using embedded YouTube videoPersistentHTML Local Storage
yt-remote-device-idyoutube.comStores the user’s video player preferences using embedded YouTube videoPersistentHTML Local Storage
yt-remote-fast-check-periodyoutube.comStores the user’s video player preferences using embedded YouTube videoSessionHTML Local Storage
yt-remote-session-appyoutube.comStores the user’s video player preferences using embedded YouTube videoSessionHTML Local Storage
yt-remote-session-nameyoutube.comStores the user’s video player preferences using embedded YouTube videoSessionHTML Local Storage

Unclassified (1)

Unclassified cookies are cookies that we are in the process of classifying, together with the providers of individual cookies.

NameProviderPurposeMaximum Storage DurationType
fontsLoadedwww.expertum.netPending7 daysHTTP Cookie